Startbase requires Javascript in order to display content. Please check your browser settings and enable Javascript-Support for this website. The two Munich-based founders have sold their vitamin gummy bear startup for a sum in the mid-double-digit millions. Bears with Benefits was founded in Munich in and will now become part of the French Havea Group. The companies did not disclose the exact purchase price, but it is said to be in the mid-double-digit millions. The two founders Laurence Saunier and Marlena Hien will remain with the company.
The start-up develops, produces and sells gummy food supplements. According to the company's own information, 25 employees work at the company, which will generate sales of about 15 million euros in the current year.
Drugstore chains such as DM, Rossmann and Douglas offer Bears with Benefits' products, but they are also sold in the company's own online stores. Social media platforms in particular are also an important sales market. Until now, the start-up was percent owned by the founders. Overall, it is the sixth acquisition in six years. Startups, stories and stats from the German startup ecosystem straight to your inbox. Subscribe with 2 clicks.
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